2016 Zukunft Personal: Work 4.0-The Employee Experience

Jun 27, 2016

• Key topic “Work 4.0” given new focus. Under the heading “The Employee Experience”, the Zukunft Personal, the HRM Expo, will outline scenarios of a digitalised working world.
• New division into Solution Stages and Trend Forums make the exhibition programme clearer and more transparent.

Zukunft Personal, Europe’s largest exhibition for human resource management, continues to develop the key topic of “Work 4.0”. From 18 to 20 October 2016, four halls at the Cologne exhibition centre, Koelnmesse, will be looking at the future importance of employees in a digitalised working world. Both the exhibition and the programme show how activities are shifting between man and machine and what this means for human resource management.
 

The working world has reached a turning point. Triggered by advancing digitalisation, a new quality of work is now emerging in all sectors and work areas. “Human resource management has the job of combining the company’s added value with an environment that is as motivating for the staff as possible and also needs to provide employees with suitable key qualifications. Companies need to understand what “Work 4.0” is all about so that they can design sustainable human resource models,” explains Ralf Hocke, Managing Director of spring Messe Management, the organiser of the exhibition Zukunft Personal.

Catching up on digitalisation and developing visions

“You often hear criticisms that companies are still working at Work 2.0 or 3.0 levels. This is why Zukunft Personal is continuing to focus on “Work 4.0”. We still have a lot of catching up to do – in human resource management too,” continues Hocke. Against this backdrop, classic software applications for human resource departments are included in the range of services shown at the exhibition Zukunft Personal as well as innovative solutions and consulting approaches for a disruptive and agile economy. Some of the aspects considered will be how people can retain decision-making authority in an automated working process when
faced with algorithms and self-guidance systems, how employees can learn to cope with increasing complexity and how companies can become more agile and more flexible.

The Employee Experience: Work 4.0 from the employee’s perspective

Many employers are already rethinking their approach to staff recruitment. Under the heading “Candidate Experience”, they focus more on the candidate’s experiences so that they can find suitable candidates more quickly at a time of skilled labour shortage. “This perspective should also find its way inside companies and be applied to the staff that are already on board,” says Ralf Hocke. “Only if you know how employees would like to work now and in the future, what motivates them and what qualifications they need for Work 4.0, can you design the most effective workplace for the future. We highlight this idea by using the term “Employee Experience”,” explains Managing Director, Ralf Hocke.

Human resource management between man and machine

Apart from the new Solution Stages where exhibitors show their products and services, the Trend Forums now represent the key topic “Work 4.0 – The Employee Experience“. Topics such as digital leadership, agility, crowdworking, new forms of collaboration, workplace-related learning and recruiting between man and machine all play a role here. Numerous partners such as the initiative “New Quality of Work” (INQA) launched by the German Federal Ministry of Labour and Social Affairs, the Institute for Competitive Recruiting (ICR), various associations and specialist and popular media actively contribute to the exhibition and its key topic both as an exhibitor and a source of inspiration.

For more information, please visit HRM Expo (Zukunft Personal) - Europe’s largest Exhibition for Human Resource Management